quarta-feira, 29 de julho de 2009

Offline Categories - Ambient Media



Gold Croquette – Torke Stunt


Dexter Urinols - Ambient Media



Silver Croquette – Filadelfia

Terranova Land Rover - Ambient Media



Honorary Croquette – Bob Ferraz and Gustavo Frazão

Kleenex - Got flu interactive stickers stuck on soap dispensers




Offline Categories – New alternative media


Gold Croquette -
Leo Burnett Lisbon


Diageo - An audio guide of street art in Lisbon





Silver Croquette - Mazah live marketing and Agência Escala


Defying Inertia - New Alternative Media



Offline Categories – Urban intervention


Gold Croquette - Beats Below the Line

Radio Banda B - A peace sign was drawn in the middle of a football field with the following copy "there should be peace inside and outside the field)




Silver Croquette - Leo Burnett Hambre


FNAC - Urban Intervention






Honorary Croquette - Sponge Brussels

Lacoste - Love of Pink





Offline Categories – Ambush Marketing

Gold Croquette – Excentric


Taj Mahal Moo Daat - Ambush Marketing



Silver Croquette – Excentric / McCann Erikson

Baratas & Bicharada - Campaign made for an exterminating company. Stickers of cockroaches were stuck on the bottom of shoes in stores with the company's contact.



Honorary Croquette - Torke Stunt

Chuck Norris Christmas Party - Campaign whereby agency Torke Stunt crashed the Christmas parties of big agencies with the excuse of not having money for a party of their own because of the financial crises

Offline Categories – Field Marketing


Gold Croquette - Mazah Live Marketing

Department of Health Rio Grande do Sul - Field Marketing




Silver Croquette - Torke Stunt

Dexter - Field Marketing



Honorary Croquette - Mazah Live Marketing and Agência Escala



Tennis Foundation - Field Marketing





Offline Categories – PR Stunt


Gold Croquette - OgilvyOne SP Brasil




Agente Cidadão - PR Stunt





Silver Croquette - Filadelfia



Terranova Land Rover - PR Stunt





Honorary Croquette - Alex Sanchez Garbini


Eu Mesmo - PR Stunt

Offline Categories – The uncategory


Gold Croquette - Fischer Portugal


APPM - Portuguese Association of Marketing Professionals



Silver Croquette - Francisca Deslandes


Casa do Zé - Student Project

terça-feira, 28 de julho de 2009

Online Categories – Interactive projects


Gold Croquette - Sponge Brussels + 1 md

Prototype - Campaign for video game using Facebook connect to make a personalized trailer with the user's photos and information on facebook



Silver Croquette -
DM9DDB Brasil

Terra Loterias - Online campaign whereby you follow a monkey on twitter and hope that he will type your name on the computer in a numerous attempts of random typing



Honorary Croquette - DM9DDB Brasil


Editoras on-line - A book that regularly updates its content, featuring a series of QR codes, whereby readers can decode the codes revealing love or hate messages by taking a photo with their mobile phone


Online Categories – Viral


Gold Croquette - Fischer Portugal



APPM - Portuguese Association of Marketing Professionals



Silver Croquette - JWT


Vodafone - Viral video of beatboxing



Honorary Croquette - Invisible Red




Online Categories – The digital uncategory


Gold Croquette - Multi Touch Barcelona






Silver Croquette - Torke Stunt + Buddy Systems


Offfiwish - An interactive instalation at Offf Digital Festival. People just have to follow @offfiwish on Twitter to become a star in the sky projected at Offf's ceiling. Everytime someone interacts with the profile, sending wishes, it appears on the projection



Honorary Croquette - R2


Tecla Informática - The Digital Uncategory


Offline Categories – Old Croquette